Token Distribution
Token
Launch Hub
Teams lose over 25% of their returns due to linear token unlocks, which are not aligned with non-linear project growth
Teams lose over 25% of their returns due to linear token unlocks, which are not aligned with non-linear project growth
Why?
Why linear unlocks suck
Why linear unlocks suck
A
A
-25% of returns
-25% of returns
They follow predefined schedule which is misaligned with non-linear project growth and adoption
They follow predefined schedule which is misaligned with non-linear project growth and adoption
Example
Example
Your projects is growing: active wallets keep coming, and trading volumes rise. Good opportunity to cash out a reasonable portion of your team allocation at a higher rate, with minimum price impact. But you miss out because your next unlock is weeks away.
Your projects is growing: active wallets keep coming, and trading volumes rise. Good opportunity to cash out a reasonable portion of your team allocation at a higher rate, with minimum price impact. But you miss out because your next unlock is weeks away.
Your projects is growing: active wallets keep coming, and trading volumes rise. Good opportunity to cash out a reasonable portion of your team allocation at a higher rate, with minimum price impact. But you miss out because your next unlock is weeks away.
Example
Example
Your next monthly unlock is coming. Knowing it, your community hedges against the unlock, causing the token price to start decreasing even before the unlock, and shortly after, adding another 8% on top of 25% you already lost.
Your next monthly unlock is coming. Knowing it, your community hedges against the unlock, causing the token price to start decreasing even before the unlock, and shortly after, adding another 8% on top of 25% you already lost.
Your next monthly unlock is coming. Knowing it, your community hedges against the unlock, causing the token price to start decreasing even before the unlock, and shortly after, adding another 8% on top of 25% you already lost.
B
B
-8% of returns additionally
-8% of returns additionally
Project’s community predicts linear unlocks hedging against them
Project’s community predicts linear unlocks hedging against them
Solution
Solution
Solution
Our service dynamically unlocks your team allocation when your project KPIs are reached and your token is performing well. It allows for sustainable cashouts at higher prices, without jeopardizing token health.
Our service dynamically unlocks your team allocation when your project KPIs are reached and your token is performing well. It allows for sustainable cashouts at higher prices, without jeopardizing token health.
Our service dynamically unlocks your team allocation when your project KPIs are reached and your token is performing well. It allows for sustainable cashouts at higher prices, without jeopardizing token health.
Linear unlock with 6-month cliff
Token price trend: linear cashouts
KPI-driven unlocks
Token price trend: smart cashouts
1
2
3
4
5
6
7
8
9
10
11
12
10K active wallets, immediate unlock
25K active wallets
Keep a fraction of linear unlock
100K revenue
Keep a fraction of linear unlock
45K active wallets +200K revenue
60K active wallets +300K revenue
80K active wallets +500K revenue
Months
Don’t disrupt organic growth
De-value your token
1
2
3
4
5
6
7
8
9
10
11
12
10K active wallets, immediate unlock
25K active wallets
Keep a fraction of linear unlock
100K revenue
Keep a fraction of linear unlock
45K active wallets +200K revenue
60K active wallets +300K revenue
80K active wallets +500K revenue
Months
Don’t disrupt organic growth
De-value your token
How?
How?
How it works
How it works
How it works
A
A
Define KPIs
Define KPIs
KPIs should reflect your key business metrics and be onchain. They are specific to your project and reflective of its growth.
KPIs should reflect your key business metrics and be onchain. They are specific to your project and reflective of its growth.
KPIs should reflect your key business metrics and be onchain. They are specific to your project and reflective of its growth.
Product
Product
Active wallets
Transactions
Fees
Active wallets
Transactions
Fees
Active wallets
Transactions
Fees
Market
Market
DEX volume
Market Cap
Holders
DEX volume
Market Cap
Holders
DEX volume
Market Cap
Holders
B
B
Trigger KPI-based unlocks
Trigger KPI-based unlocks
Once KPIs are reached, the signal is sent to execute the unlock.
Once KPIs are reached, the signal is sent to execute the unlock.
Once KPIs are reached, the signal is sent to execute the unlock.
We don’t hold custody of your tokens in the team bucket for security and compliance reasons.
We don’t hold custody of your tokens in the team bucket for security and compliance reasons.
We don’t hold custody of your tokens in the team bucket for security and compliance reasons.
Team
KPIs
Active wallet
Revenue
Market cap
KPIs complete
Unlock signal
Team’s token allocation
A amount of tokens unlocked
Smart cashout
Market
Team
KPIs
Active wallet
Revenue
Market cap
KPIs complete
Unlock signal
Team’s token allocation
A amount of tokens unlocked
Smart cashout
Market
Team
KPIs
Active wallet
Revenue
Market cap
KPIs complete
Unlock signal
A amount of tokens unlocked
Team’s token allocation
Smart cashout
Market
С
С
Smart cashout
Smart cashout
Our system identifies organic activity across CEX and DEX, and executes trades into a growing market without a negative price impact.
Our system identifies organic activity across CEX and DEX, and executes trades into a growing market without a negative price impact.
Our system identifies organic activity across CEX and DEX, and executes trades into a growing market without a negative price impact.
For example, how it looks like on DEX markets.
For example, how it looks like on DEX markets.
4. ETH out
Organic buy
Counter sell trade
Market Making treasury
Cash out done
LP is recovered
Price is stable
LP
1. ETH in
3. tokens in
2. tokens out
4. ETH out
Organic buy
Counter sell trade
Market Making treasury
Cash out done
LP is recovered
Price is stable
LP
1. ETH in
3. tokens in
2. tokens out
4. ETH out
Organic buy
Counter sell trade
Market Making treasury
Cash out done
LP is recovered
Price is stable
LP
1. ETH in
3. tokens in
2. tokens out
Accelerate Growth
Reinforcing community engagement to accelerate growth
Reinforcing community engagement to accelerate growth
Reinforcing community engagement to accelerate growth
The more your community engages, the faster you reach your KPIs to unlock team tokens and maximize your returns, aligned with project growth
The more your community engages, the faster you reach your KPIs to unlock team tokens and maximize your returns, aligned with project growth
The more your community engages, the faster you reach your KPIs to unlock team tokens and maximize your returns, aligned with project growth
Community profiling
Community profiling
Community profiling
We help you identify and reward your most engaged users
We help you identify and reward your most engaged users
We help you identify and reward your most engaged users
A
Community clusters based
on in-app and onchain activities
Community clusters based on
in-app and onchain activities
B
Prioritization of clusters which contribute to the key project metrics more (e.g. in-app trading volume and transaction frequency)
C
Contribution-based allocations, which you can simply distribute to the whitelist of wallets
D
Distribution mechanics for prolonged user engagement (e.g. regular activity snapshots and resets to maintain the incentive) - we can do it on our side and provide your devs with wallets and amounts
Active investors
Casual investors
Mid-size investors
mrpenguin.eth
Token portfolio
dApps used
Power investors
Active investors
Casual investors
Mid-size investors
mrpenguin.eth
Token portfolio
dApps used
Power investors
Active investors
Active investors
Casual investors
Casual investors
Mid-size investors
Mid-size investors
mrpenguin.eth
Token portfolio
dApps used
Power investors
mrpenguin.eth
Token portfolio
dApps used
Power investors
Anti-bot
Anti-bot
Our algorithms find and eliminate bots and token farmers from your community incentive programmes
Our algorithms find and eliminate bots and token farmers from your community incentive programmes
Our algorithms find and eliminate bots and token farmers from your community incentive programmes
A
A
Network analysis of mutual wallet transactions
across EVM, matching known Sybil patterns
Network analysis of mutual wallet transactions
across EVM, matching known Sybil patterns
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
B
B
Fine-grained clustering and proximity analysis
within network bubbles to split genuine users from bots
Fine-grained clustering and proximity analysis
within network bubbles to split genuine users from bots
Bubble 3
Bubble 1
Bubble 2 clustering
Bot farm
Accident real user
Bubble 2
Bubble 3
Bubble 1
Bubble 2 clustering
Bot farm
Accident real user
Bubble 2
C
C
You get updated token allocations for community
based on the probability of a wallet to be a bot
You get updated token allocations for community
based on the probability of a wallet to be a bot
You get updated token allocations for community based on the probability of a wallet to be a bot
Wallet 1
Wallet 1
Wallet 1
Above 50%
threshold?
Proportional $token
allocation reduction
97% bot
53% bot
2% bot
Wallet 1
Wallet 1
Wallet 1
Above 50%
threshold?
Proportional $token
allocation reduction
97% bot
53% bot
2% bot
Above 50% threshold?
Wallet 1
Wallet 1
Wallet 1
97% bot
53% bot
2% bot
Proportional $token allocation reduction
A
Network analysis of mutual wallet transactions across EVM, matching known Sybil patterns
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
Wallet 1
Wallet 2
Wallet 3
Wallet 4
B
Fine-grained clustering and proximity analysis within network bubbles to split genuine users from bots
Bubble 3
Bubble 1
Bubble 2 clustering
Bot farm
Accident real user
Bubble 2